How Eastline Marketing Accelerated the Largest Startup Conference in the Region
Last year, Banque Du Liban unveiled Circular 331, a new initiative that allows banks to use a $400,000,000 fund to act as investors for startups in Lebanon. In order to educate these young companies on...
View ArticleiOS9: Apple’s move towards stability
The iPhone 6 has been out for a while now and we’re already approaching the release of the Apple Watch, so the tech giant has a lot going on. As if it wasn’t enough, recent reports have unveiled the...
View ArticleA new era begins for Facebook
As Facebook F8, the company’s annual developers’ conference, comes to an end, it’s time for us to go over the major changes the social network is bringing to the table. Messenger as a platform Arguably...
View ArticleJennifer Kanaan: 5 Ways MENA Brands Can Engage Customers on Snapchat
Snapchat is growing fast worldwide and even faster in the Arab world. In 2014, it was the fastest growing social media app, achieving a growth rate of 56% between the first and the third quarter of the...
View ArticleJad Bou Chebl on Digital Marketing
Are brands in the region becoming increasingly comfortable with social media and digital advertising on the whole? Read Jab Bou Chebl – Senior Project Manager at Eastline’s view. Read More The post Jad...
View Article5 Social Media Trends To Keep In Mind For 2017
Digital marketing in general, and social media in particular, has been evolving rapidly and becoming crucial to any brand looking to stand out and be noticed amid the crowd. “Social media is not just a...
View ArticleThe Rise Of The Social Influencers Or The Digital Form Of Word-Of-Mouth
Social media and free publishing platforms have made it easy for anyone to voice their opinion about any subject and build an audience of followers by becoming a blogger. This growing trend gave birth...
View ArticleNemr Badine et Marc Dfouni célèbrent les 10 ans d’Eastline Digital
Dix ans après le lancement d’Eastline Digital, Marc Dfouni et Nemr Badine font partie des pionniers de la publicité en ligne au Moyen-Orient. Aujourd’hui, ils souhaitent s’étendre à de nouveaux marchés...
View ArticleCan Social Media Affect Your SEO Ranking?
Despite the fact that search engines such as Google, Bing and Yahoo! don’t consider social media signals as a direct factor for website rankings, experience proves that social media is a powerful tool...
View ArticleWhat a Digital Difference a Decade can Make
It’s only been 25 years since Tim Berners-Lee made the World Wide Web available to the public; during that time, the Internet had become an integral part of everyday life for most of the world’s...
View ArticleStartups vs. big enterprise: The David and Goliath of the business world
“SMEs and startups, especially in Lebanon, have the flexibility to innovate at a faster pace than large companies due to less bureaucracy and elastic budget,” Marc Dfouni, co-founder of Eastline...
View Articleمارك دفوني: 5 أسباب تتيح للبنان أن يكون وجهة جيدة لتأسيس الأعمال
في العام 2006، بدأنا بالعمل في لبنان، وفي تلك الفترة، كانت خدمة الانترنت سيئة للغاية. أما خلال أول سنتين، فكان نشاطنا مقتصرا في الأساس على كندا. وفي العام 2008، أي عندما بدأ “فيسبوك” بالانتشار في...
View ArticleThe Story of Eastline Digital: Marc Dfouni
One of the early pioneers of digital marketing provides insight on the digital scene in Lebanon and expands into new horizons…. Read More The post The Story of Eastline Digital: Marc Dfouni appeared...
View ArticleDe Beyrouth, Eastline Digital au service du marché francophone du marketing...
Basée à Beyrouth depuis 2006, Eastline Digital est la première agence indépendante fondée au Liban dédiée au marketing digital, et une des pionnières dans les régions du Moyen-Orient et de l’Afrique du...
View ArticleUn ménage à trois qui porte ses fruits
On est bien d’accord que le ménage à trois (ou plus) suscite généralement interrogations et indignations, du moins au Liban. Néanmoins, au sein de ce débat sans fin, il existe des dynamiques ‘poly’ qui...
View ArticleA Quick Guide To Understanding Amazon
In today’s world of technology, it is exceedingly common for every eCommerce business to gain a slice of its revenues from an Amazon.com sales network. Many clients approach Eastline’s Amazon...
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